Narrative Strategy
Narratives shape our mental, emotional, spiritual, and physical worlds. Transformative narratives can change those worlds for the better.
I work with social justice organizations, women- and BIPOC-led institutions, climate action initiatives, and movement-rooted nonprofits, and other change-making efforts. My background spans documentary film, branded content, digital campaigns, in-person activations, website content strategy, and written narrative — which means I think in story architecture across mediums, not just words on a page.
Every project starts with a lot of listening. I want to understand how your community talks about your work, what's landing and what isn't, and what’s alive, blooming, and bursting forth now.
What I do
What I get to co-create with folks:
Messaging frameworks
Brand voice development
Website copy
Campaign narratives
Theory of change articulation
Editorial strategy
Communications audits
Facilitated narrative workshops
Past Clients & Collaborators
I’ve come to this work through many doors: as a documentary director, a writer, a communications consultant, a strategist, and a facilitator. That range means I meet you where you are: in early-stage brand development, mid-campaign messaging, or a full narrative overhaul.
Brave Space Media | Expedition Reclamation | Documentary (2022)
12 Black, Indigenous, and Women of Color redefine "outdoorsy" & reclaim belonging in outdoor recreation.
Best in Festival (No Man's Land Film Festival), Best Environmentalist Film (Vancouver Independent Film Festival), Best Climate Documentary (Boden International Film Festival)
Native Women Ride | Carlisle 200 | Short Doc (2023)
Native bikers Guarina Lopez (Pascua Yaqui) and Tsinnijinnie Russell (Diné) ride a 200-miles from Washington, D.C. to the cemetery at Carlisle Indian Boarding School in Carlisle, PA. Through rain and shine on the long gravel trail, Guarina, Tsinnijinnie, and fellow activist-bikers honor the 190+ children buried at Carlisle and raise awareness of the history and ongoing impact of the residential boarding school system on Indigenous communities.
Visit California | Visit Native California | Branded Content
A series of short visual poems highlighting the California’s tourism board’s Visit Native California initiative, which seeks to reclaim the narrative in tourism by highlighting Indigenous perspectives.
Eddie Bauer | Live Your Adventure | Branded Content
The Live Your Adventure Season 2 series highlights healing through outdoor recreation.
Outbound Collective| City Projects | Branded Content
First in a 4-part series highlighting City Project leaders who are working to make the outdoors accessible for all.
Anusha Savi | Marigold | Music Film
A story of blossoming through community, culture, and self-validation.